On the Heels of Recent Acquisition by SnackNation, Love with Food Reveals New Name and Logo
SnackNation gives Love With Food a brand refresh with enhanced customer benefits, debuting as Love With Food by SnackNation
October 18, 2018
CULVER CITY – October 18, 2018 – Following the June, 2018 acquisition of EdgiLife Media and their consumer brand Love With Food, SnackNation is making strides to merge the two brands with the premiere of Love With Food by SnackNation. The formal integration means a greater snack selection, enhanced consumer insight capabilities, and the NEW addition of non-snack CPGs and sundries to Love With Food by SnackNation’s monthly offerings. Updated name and logo will be reflected on https://lovewithfood.com October 18th 2018.
The integration of Love With Food by SnackNation expands SnackNation’s reach exponentially and now serves more than 5,000 businesses and tens of thousands of homes. Both office and home services deliver only the best, emerging and delicious, better-for-you snack brands in an ultra-convenient membership experience.
By combining forces with Love With Food, SnackNation now offers a snack repertoire with greater variety with more moments of discovery and delight to consumers. “Since Love With Food has joined the SnackNation family, our consumer insight capabilities have skyrocketed allowing us to provide statistically significant, actionable data and insights so that emerging brands can iterate at the speed of the market,” says Sean Kelly Co-Founder and CEO of SnackNation. “This is just the beginning. As our customer base grows, so will our understanding of consumer trends – to the point where we can even predict category winners.”
“EdgiLife’s technology scaled across SnackNation’s network presents an exponential opportunity to acquire a wealth of consumer insights from both the home and office,” says Aihui Ong, Founder of EdgiLife Media and current Senior VP of Business Intelligence at SnackNation. Ong’s proprietary technology is the backbone of Love With Food by SnackNation and responsible for the advancements to come.
Please check out an informative video Kelly and Ong created to share more on the merging of SnackNation and Love With Food HERE.
About SnackNation: SnackNation is a tech-enabled snack delivery service that serves today’s most innovative, best-tasting, and emerging CPG brands to high value consumers at their most engaged moments. SnackNation exists to inspire more conscious food decisions. Founded in 2014, the company curates and delivers great tasting, better-for-you snacks to half a million people in thousands of member offices nationwide- places like Microsoft, MailChimp, Soothe, and many more. SnackNation is committed to fighting hunger outside the office too. The company has donated more three million meals to Feeding America. To learn more, visit SnackNation.com.[/fullwidth]