In today’s big, beautiful world of CPG, gaining a competitive edge is only getting tougher. Great ideas can be imitated, amazing customer service is expected, and price has to…
Jeff MurphyAugust 10, 2018
This week on the podcast we have Sisun Lee, the CEO and founder of Morning Recovery. Using functional ingredients that have been widely used by South Korean revelers for years,…
Jeff MurphyAugust 6, 2018
“Waste isn’t waste until you waste it.” Our guest this week claims to have discovered the most sustainable superfood on earth - and it’s something that most manufacturers were simply…
Jeff MurphyJuly 30, 2018
For our 50th episode, we have a classic conversation with Jason Nazar, an incredibly accomplished entrepreneur and Culture Builder extraordinaire. Jason is the founder and former CEO of DocStoc (which…
Jeff MurphyJuly 26, 2018
Functional ingredients seem to be all the rage. But what’s behind the functional ingredients craze in CPG these days? To find out, we spoke to two companies and three entrepreneurs…
Jeff MurphyJuly 25, 2018
This week we’ve got Zak Normandin, the co-Founder & CEO of Dirty Lemon Beverages Dirty Lemon make signature beverages around functional ingredients like charcoal, matcha, ginseng, and collagen, just to…
Jeff MurphyJuly 16, 2018
Our guest this week is Dr. John Izzo, author of six bestselling books, most recently releasing The Purpose Revolution, a manual to show leaders and companies how to transform their…
Jeff MurphyJuly 11, 2018
What does it take to bring a totally new product to the US market? How do you go about sourcing the highest quality option for a single-ingredient product? How do…
Jeff MurphyJuly 9, 2018
Can you turn a commodity into a brand? How do you take something familiar, and build a story around it? How do you make something old new again? Karma Nuts…
Jeff MurphyJuly 2, 2018
I think it’s fair to say that many entrepreneurs (or their investors) have an exit in mind as they're building their brand. It’s a familiar trope - work like crazy…
Jeff MurphyJune 25, 2018
To follow up our conversation with KNOW Foods co-CEO Yemeni Mesa, we're replaying this classic culture-focused interview with Tom Bilyeu. Tom is the co-founder of Quest Nutrition and now leads…
Jeff MurphyJune 21, 2018
LOS ANGELES – June 20, 2018 – SnackNation, the leading nationwide tech-enabled snack marketplace, today announced the acquisition of EdgiLife and its brand Love With Food, a consumer insights and…
Jeff MurphyJune 20, 2018
This week we have Josh Taekman, the founder of EBOOST. EBOOST provides clean performance products that increase energy, focus, and all-around well-being. One of the coolest things about EBOOST -…
Jeff MurphyJune 18, 2018
LOS ANGELES – June 13, 2018 – SnackNation, the leading nationwide tech-enabled snack delivery service, today announced collaborations with Cargo, a provider of in-car goods and services for rideshare customers.…
Jeff MurphyJune 13, 2018
If you have an innovative or functional product, you know that one of the biggest challenges is spreading the word about its features and benefits. One problem - people don’t…
Jeff MurphyJune 11, 2018
There are certain guests for whom there's just no denying - this person is a bonafide Brand Builder. But Gigi Lee Chang, she’s something else. When you look at her…
Jeff MurphyJune 4, 2018
We’re back with another “Culture Builder” edition of the podcast, where we focus on how to build great teams and become the leader your brand needs to reach that next…
Jeff MurphyMay 31, 2018
LOS ANGELES – May 30, 2018 – SnackNation, the award-winning nationwide tech-enabled snack delivery service, today announced the company has secured $12 million in Series B Funding. The Investment was…
Jeff MurphyMay 31, 2018
A logo that you designed yourself on a cross country flight. Package design you slapped together in powerpoint minutes before the first production run. A brand name that you landed…
Jeff MurphyMay 30, 2018
LOS ANGELES – May 23, 2018 – SnackNation, the leading nationwide tech-enabled snack delivery service focused on the enterprise, was named one of Inc. magazine’s Best Workplaces for 2018. The…
Jeff MurphyMay 23, 2018