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Episode 95 | How SANS Mealbar is Overcoming the Single Biggest Challenge New Brands Face,
with SANS Co-Founder & CEO Nathan Gordon
Right now, SANS’ primary challenge is awareness. We talk a lot about how they’re overcoming it and how that informs their overall strategy. Plus, we learn about the personal connection that inspired SANS ambitious social mission.
- Becoming a product leader. What this means and what SANS is doing to achieve it.
- Power of trial and sampling. When you believe in your product, there’s nothing better to invest in than putting your product in front of potential customers.
- Differentiating in a saturated D2C landscape. Nathan lays out strategies for standing out in a sea of D2C noise.