Our guests this week are Eugene Kang and Mathew Thalakotur, the CEO and Marketing Director at Country Archer Jerky Co. Under their leadership, the brand has seen exponential growth, doubling…
Jeff MurphyMay 21, 2018
We're back with another culture-focused episode. This time we bring you a conversation with Honest Company co-founder and CPO (that's Chief Purpose Officer) Christopher Gavigan. Believe it or not, Christopher…
Jeff MurphyMay 17, 2018
This week on Brand Builder we’ve got Christy Krejci, the co-founder and CEO of Vegetarian Traveler. In many ways, the Vegetarian Traveler origin story is a classic entrepreneurial tale. Christy…
Jeff MurphyMay 14, 2018
No compromise. Those two words sum up the Chomps brand better than any other. Chomps make uber convenient, incredibly delicious meat snacks using 100% grass-fed beef. Their snacks contain no…
Jeff MurphyMay 7, 2018
Have you ever worked in a fear-based environment? One where you spend every waking minute walking on eggshells? Where the wrath of a demanding boss is always top of mind,…
Jeff MurphyMay 3, 2018
Industry buzz is super important, especially for early stage brands looking to attract investors, recruit talent, or just make connections. But how do you do that? How do you get…
Jeff MurphyApril 30, 2018
his week on Brand Builder, we have someone with hands-on brand building expertise. In fact, she’s helping build the next generation of enduring brands. We’re talking to Jordan Gaspar, one…
Jeff MurphyApril 23, 2018
Tara Bosch is on a mission to kick sugar. In service of that mission, she and her team at SmartSweets make low sugar, non-chocolate confections... and really nothing else. The…
Jeff MurphyApril 16, 2018
We’re currently experiencing a golden age for startup brands. It’s easier today to launch, build, and scale a consumer brand than perhaps any other time in history. But that’s not…
Jeff MurphyApril 9, 2018
When you think about the major distribution channels in the natural products space, you probably think of Whole Foods, Wegman's, Kroger, maybe UNFI. I'm guessing your brain doesn't automatically go…
Jeff MurphyApril 2, 2018
SnackNation today announced recognition as a great workplace by the independent analysts at Great Place to Work®. SnackNation earned this certification based on extensive ratings provided by its employees in…
Jeff MurphyMarch 30, 2018
Daniel Katz might have the ultimate entrepreneur story. Sleeping under a desk? Check. Half a million dollar mistakes? Check. Breeding reptiles and flipping houses in high school? Also check. Daniel…
Jeff MurphyMarch 28, 2018
Didn’t make it to Expo West this year? Or maybe you attended, but were overwhelmed by all the new brands and products you saw? Perhaps you hit up too many…
Jeff MurphyMarch 19, 2018
Welcome to our first ever Battle of the Brands. We spoke to 10 interesting emerging brands on the Hot Products floor of Expo West, and asked them to tell us…
Jeff MurphyMarch 12, 2018
The Super Bowl of Snacks. CPG Christmas. Whatever you call it, it’s one of the most anticipated trade shows of the year. This is where deals are made, where dreams…
Jeff MurphyMarch 5, 2018
There was a certain point in the early days of LivBar where most people probably would have given up. Despite a product that people really loved and some encouraging momentum,…
Jeff MurphyFebruary 25, 2018
Evan Delahanty is not a foodie. Yes, the man who founded Peaceful Fruits, a company that makes honest, whole fruit snacks ... was not all that into food at first.…
Jeff MurphyFebruary 20, 2018
Missed Fancy Food Show this year? Well we've got you covered. This week we talk to our resident brand partnership experts Allison Schmidt and Taylor Clute, who are fresh from…
Jeff MurphyFebruary 12, 2018
Missed Fancy Food Show this year? Well we've got you covered. This week we talk to our resident brand partnership experts Allison Schmidt and Taylor Clute, who are fresh from…
Jeff MurphyFebruary 5, 2018
Want to be more confident in your decision making, build a better team, and realize your potential, both as a business leader and as a human being? Well, this episode…
Jeff MurphyJanuary 29, 2018