🎁 Snappy vs. Goody: Comparing Gifting Platforms in 2024

If you’re passionate about recognizing and rewarding your employees, you’re well aware of three key factors:

1. The importance of personalizing your gifts to truly make them meaningful.
2. How costs can escalate rapidly, impacting your budget.
3. The constant struggle of never having enough time, as gifting often turns into an administrative headache for HR and management.

But we’re here to alleviate these challenges by helping you compare two leading gift sending platforms.

Let’s explore a comparison between Snappy and Goody, two top-tier corporate gifting solutions, to find the perfect match for your gift-giving needs. 

Ready to make gifting a breeze? Let’s get started!

What is Goody?

Goody is an employee, client, and sales gifting platform that helps business owners and HR managers send gifts in bulk, brand their corporate swag, allow recipients to swap gifts, and more — no matter the occasion.

This gifting platform offers a variety of gift options and allows users to send gifts via email or text without needing the recipient’s address.

One of Goody‘s standout features is automated gifting, which automatically sends gifts for specific occasions such as birthdays, work anniversaries, and onboarding. This helps HR teams ensure timely and consistent recognition of important events.

The platform is also highly customizable, so you can personalize gifts with a thoughtful message, company logos, and branded packaging. Perhaps, the easiest feature is their “Gift of Choice” option where recipients can pick from a wide range of unique and high-quality gift options.

What is Snappy?

Snappy is an enterprise gifting platform that extends beyond employees to help you strengthen client relationships by sending branded customer gifts and experiences.

On the employee recognition side, you can use Snappy to automate reward programs and support personalized gifting for milestones like anniversaries and birthdays.

The Snappy platform follows a classic three-step framework to speed up gift picking and sending. With just a few clicks, you can choose the gift you want to offer, customize the entire digital unwrapping experience, and then relax and track your gift.

Notable Features when Comparing Snappy vs Goody

While the two platforms are similar, we’re exploring the exact features and differences between Goody vs Snappy to make sure you won’t miss out on any essential use cases you might have.

  1   The option to send personalized gifts

Nobody wants a boring or standard gift. Unless maybe it’s a car. 🚗

Personalizing employee gifts with more than just company logos enhances the gifting experience, making it more memorable and aligned with corporate branding.

Such features are especially useful for events like onboarding, anniversaries, and corporate milestones, helping you build stronger connections between the employee and your company.

👉 Goody

Goody‘s personalization for branded swag allows businesses to create custom gifts for clients and employees. The process involves selecting gift items from a curated catalog, adding logos or personal messages, and sending these personalized gifts directly to recipients.

Their “Custom Collections” option for teams also curates an online corporate gift shop to support onboarding, team building, and so much more.

👉 Snappy

Snappy‘s personalization, like that of Goody, relies on branded swag. With this employee rewards solution, you can create custom gift collections with high-end items with company logos and personalized notes.

✅ How does Snappy compare to Goody?

  2   Scope of the Catalog of Curated Gifts

Everyone on your team dreams of a cool product — whether it’s a new phone or just a 40L waterproof backpack they can use for their next trip.

Hence, a diverse catalog of products you can send via these employee gifting platforms might just be what matters the most to them. Plus, it will ensure you never run out of gift ideas.

While both Goody and Snappy offer wide gifting catalogs, my research shows that Goody’s tends to be more trendy, well-known brands that people will be familiar with.

For example, gifts like Levain Bakery cookies, MALIN + GOETZ candles, or Supergoop! skin products. That being said, in many categories, like tech, there is a lot of overlap in the gifts that are available.

I’ve also noticed that Goody tends to give more gift options to recipients. For example, if you send a $100 gift, recipients on Snappy will have a few dozen options, whereas on Goody, they’ll have hundreds of gifts to choose from.

👉 Goody

Here’s an almost extensive list of everything you can gift with Goody:

Socks, cookware and barware, snacks, gift baskets, skincare, bedding, fragrances, tech gadgets, notebooks, furniture items, home essentials, office supplies, flowers, restaurant gift cards, sports equipment, branded merchandise, and experiences.

👉 Snappy

And now for some curated gift options in Snappy:

Socks, cookware and barware, snacks, gift baskets, skincare, bedding, fragrances, tech gadgets, notebooks, furniture items, home essentials, office supplies, flowers, restaurant gift cards, sports equipment, branded merchandise, and experiences.

Yes. While both gift catalogs offer a similar range of products, I did find during my research that both Snappy and goody work with different brands that offer specific features. Another difference is that Snappy natively supports more expansive experiences, such as offering employees an entire vacation or weekend activity.

  3   Contracts

Before choosing between Goody and Snappy, you must decide how often you’ll be sending these memorable gifts. That’s because some platforms might require a contract, tying you to annual billing or regular monthly payments in addition to the costs of the handpicked gifts.

👉 Goody

Goody’s free no-contract, no-commitment Starter plan includes unlimited gift sends to US-based recipients from their collection of 350+ curated brands and on-demand swag. They also operate with a 5% processing fee on gifts that is substantially lower than Snappy.

👉 Snappy

With Snappy, you can only get a paid plan on a yearly contract. The good news is that, despite missing monthly payments, there’s a free plan with no limits. The catch is there’s a 15% service fee you pay to Snappy when buying gifts, so the platform isn’t exactly free.

  4   Global Shipping

Have team members all over the world? You simply need a solution that will deliver everywhere, even when an employee is on vacation, celebrating their birthday on a remote island.

👉 Goody

You can send international gifts to 140+ countries, though only with a paid plan (which costs $20 per month). Goody also lets you send international gift cards in local currencies.

👉 Snappy

With Snappy, you can send unique gifts to over 40 countries around the globe. It is not enough for that remote island last-minute delivery, but enough to reward distributed employees.

  5   Pricing & Processing Fees

Let’s not rush here. Some of these tools do have hidden costs.

Three main points to keep in mind here:

1) Product costs

2) Extra service or commission fees

3) Price of the monthly use plans

👉 Goody

With Goody, you can choose from 3 plans:

• Starter: Free but limited to U.S. gift recipients
• Pro: $25/month/user/billed monthly
• Team: Custom cost

👉 Snappy

Snappy also comes with 3 plans you can only pay for every year:

• Essential: Free but lacking swag, integrations, prospect gifting, and custom recipient experiences
• Elevated: $999/year
• Enterprise: Custom cost

There’s also a 15% service fee to Snappy whenever you buy a gift. This can make Snappy substantially more expensive than Goody if you’re planning on gifting costly items and experiences.

  6   Recipient Choice

One aspect employees haven’t leveraged enough in the past is being able to choose or customize their own gifts. All this is now possible as both Goody and Snappy let employees choose and even swap gifts.

👉 Goody

Goody‘s Gift of Choice feature offers a versatile gifting experience that lets employees choose their perfect gift from a curated selection of products. This approach ensures that the recipient receives something they truly need and want.

Recipients can also choose to “exchange” a gift item by picking from a range of products to select from. The combined price of the product and shipping will be equal to or less than that of the original gift.

👉 Snappy

Snappy only allows employees to pick their own memorable gifts. No gift-swapping feature is available.

  7   Integrations

You’ll find the best employee appreciation gifts on dedicated platforms that exclusively deal with gifting. This means you’ll always have to connect these tools to third-party apps you’re using to manage HR operations.

👉 Goody

Goody integrates with over 30 well-known HR platforms such as:

👉 Snappy

Snappy also connects to 30+ apps like:

  8   Customer Service

Fast customer support ensures that any concerns or problems are addressed promptly, minimizing disruptions to the gifting process. Many special occasions to reward employees also have specific deadlines. Prompt customer service, in this case, helps you resolve issues swiftly so gifts can be delivered on time.

👉 Goody

👉 Snappy

Snappy has a real-time AI chatbot that will help you answer basic questions such as tracking a gift or finding a lost gift link. Human support agents will take over the chat (not real-time) for complex issues. A special support team for onboarding and integration is available with Enterprise plans.

Note: Both Goody and Snappy have extensive help centers to help you fix issues yourself for emergency scenarios when no support agent is available.

  9   Return Policy

When buying via a corporate gifting platform, you’re not directly in touch with the item’s seller. So, these gift platforms act as re-sellers and should offer return policies just like the original seller.

👉 Goody

With Goody, senders are not charged for any unaccepted gifts and can modify or cancel orders before they’re accepted. Goody will handle all damaged or defective product returns and exchanges via live chat or email requests from recipients.

👉 Snappy

Snappy only accepts returns when a recipient receives a damaged or defective product. Snappy’s vendors typically offer a 30-day return window, and they’ll arrange for your recipient to receive a prepaid return label. Upon returning the item, they can opt for a replacement of the same product or a new gift of equivalent value.

Tip: These terms and conditions can be confusing. So before trying out these platforms, reach out to their support or sales team to clarify the refund conditions.

  10   Analytics and Reporting

Yes, even something seemingly simple, such as giving gifts, comes with tracking options. In particular, you’ll want to monitor the status of your gifts and how well they’re received by your team.

👉 Goody

A Reports feature is available across all Goody for Business (Starter, Pro, Team) accounts. This will allow you to track the count of gifts sent and accepted, total expenditure, acceptance rates, top products and brands sent/accepted, quantities, and much more.

👉 Snappy

Tracking in Snappy is done via different reports you can download in a spreadsheet format. For instance, you can report on gift activity to see the number of claimed vs. unclaimed gifts. Similarly, you can use reporting to compare different gifting campaigns for anniversaries, birthdays, new hires, and more.

  11   Automation

Automation can make time-dependent events such as employee birthdays or anniversary celebrations easier. By automating gifting, you can make sure everyone receives their gift on time with minimal manual intervention.

Automation also reduces the risk of oversight (like forgetting about an employee) or missed opportunities, enabling organizations to uphold a culture of recognition and celebration more effectively.

👉 Goody

Autogifting in Goody means you won’t have to remember and organize gifts for each employee event, as this feature automates the entire process based on pre-defined criteria. For instance, you can set up a rule, such as sending a care package to every employee whenever their birthday comes up.

👉 Snappy

With Snappy, gifts can also be scheduled in advance. You’ll simply have to set up an automated campaign, pick a gift, and upload your recipients’ information. The campaign will handle everything, automatically sending gifts on their special day.

  12   Top Brands They Work With

Is your team particularly fond of a brand?

You might want to check if it’s part Here’s a quick list of some notable brands with high-quality products each of these platforms offers:

👉 Goody

👉 Snappy

  13   Notable Companies That Use These Gifting Platforms

Want to know who’s using whom? Here’s a walk through some big names for each:

👉 Goody

👉 Snappy

  14   Testimonials and Reviews

But besides the big brands, let’s see what real users have to say on each platform:

👉 Goody

“The ease of the platform! I love that when I send out gifts:

1) it’s easy to find gifts.
2) it’s easy for the recipient to swap out the gift if there is a better option more suited for them.
3) it ships the products to them.”

– Kathryn R.

“I love how easy it is to send thanks to our customers. All I have to know is the customer name and email and from there I can send a curated store of appreciation. They can, of course, select what is most meaningful to them, but oftentimes they go with the default selection, because the Goody store is so well-stocked with great items. The user interface is easy and we get great feedback from our recipients.”

– Jessica D.

👉 Snappy

“I love the ease of Snappy and emailing the employee in seconds. I love that the employee can pick out their gift, so they will get something they want. It takes the guesswork out, and I no longer have to go to USPS or UPS to get the gifts sent. The only thing that is bad and not even a big deal is that finding the invoice so I can submit my expense report isn’t the easiest. Other than that, I have nothing terrible or dislike, and even the invoice isn’t that big of a deal.”

– Shannon F.

“The best thing about Snappy is that the people we send gifts to using Snappy love it. We get more thank you notes and comments about it than any other program. And it’s super easy to use.”

– Aaron W.

“I LOVE using Snappy. I have slowly been integrating Snappy into our business for Client ‘Thank You’ gifts, Birthday Gifts, Wedding Gifts, and Baby Shower Gifts for Employees and Clients. Every recipient who has received a Snappy gift loves the experience, plus being able to upload a video is priceless. The Snappy customer service and sales team are fantastic, which makes the whole experience seamless! One downside to Snappy is when sending individual gifts, you’ll need to remember to start a campaign called “Individual Gifts.” Otherwise, it will create a new campaign every time you send a gift. Not a huge issue, just a minor inconvenience.”

–  Mikaela J.

  15   Security

Single sign-on, SOC 2 compliance, and clear security policies are just a couple of the must-haves. These tools involve the exchange of personal employee data such as addresses, contact information, and sometimes even payment details.

Robust security measures safeguard this sensitive information from unauthorized access, preventing data breaches and identity theft.

👉 Goody

Goody provides some of the most robust security features in the industry.

These include data encryption, payment security, regular penetration testing, and compliance with industry standards such as GDPR. Goody ensures secure access through role-based access control and maintains stringent data privacy practices to safeguard personal and business information.

👉 Snappy

‍Snappy is SOC 2 Type 2 and ISO 27001 compliant. The tool’s Single Sign-On (SSO) further simplifies application access for enterprise-level companies by centralizing user authentication, enhancing security, and user convenience.

As a bonus, gifts are kept behind unique security IDs and codes to protect even the most expensive of perks. Additional security policies and access controls are also in place, making Snappy as secure as Goody.

People Also Ask These Questions About Snappy vs Goody

Q: Why should I use a gifting platform like Goody or Snappy?

• A: Using a gifting platform like Goody or Snappy means you can say goodbye to tasks that used to take a lot of time or were prone to errors, like sending gifts, remembering important dates, handling logistics, and accommodating various event scales and occasions. Such tools also offer analytics and reporting to track deliveries and measure the impact of gifting campaigns.

Q: How much do Goody & Snappy cost?

• A: Goody and Snappy come with a no-cost plan, so you can try sending out a couple of individual gifts before committing to a paid monthly or yearly contract. What’s important to remember is that while using the tool is free, you’ll still have to pay for product and transportation costs. Meanwhile, Snappy also has a service fee, and Goody’s seemingly low monthly cost adds up as you pay for each employee you have.

Q: How do Goody and Snappy work?

• A: Employee gifting platforms such as Goody and Snappy act as third-party item re-sellers, helping you pick, customize, and ship gifts to your employees. Everything happens within a single platform and significantly reduces the time you’d otherwise have to spend handling all of these processes manually.