The first thing you notice about Watermelon Road is that it's a beautiful product. From the pastel packaging to the vibrant strips of fruit jerky itself, Watermelon Road almost looks…
Jeff MurphyFebruary 11, 2019
Wellness can sometimes be a confusing space, with dubious or contradictory claims, and even pseudo science. Which is a shame - because focusing on health and wellbeing is one of…
Jeff MurphyFebruary 4, 2019
You know we’re all about company culture on Brand Builder - because brand is culture and culture is brand. In that vein we have a very special episode this week.…
Jeff MurphyJanuary 28, 2019
This week on Brand Builder. Protes, the pea-protein infused chip that’s pushing the envelope when it comes to functional food. Co-founder and CEO Krik Angacian is a self described “no-B.S.…
Jeff MurphyJanuary 23, 2019
This week on Brand Builder we're featuring Amanda Klane and Drew Harrington, the Millennial founders behind Yasso. These two lifelong friends and former athletes came up with an idea that’s…
Jeff MurphyJanuary 14, 2019
Welcome to the fourth and final installment of our founder’s bootcamp mini series. So far we’ve learned all about business law from lawyer Nick Giannuzzi, fundraising strategies from investor Andy…
Jeff MurphyJanuary 10, 2019
Prepare to get really smart, because this week's Brand Builder is all about fueling your brain for peak performance. Our guest is Will Nitze, the founder and CEO of IQ…
Jeff MurphyJanuary 7, 2019
Here’s a fact: when it comes to setting goals for the coming New Year, the odds are… you’re doing it wrong. The numbers don’t lie. 92% of people who set…
Jeff MurphyDecember 18, 2018
What separates the people who crush their goals from the rest? Turns out, it’s just a few simple adjustments to your strategy and mindset that make all the difference. Here…
Jeff MurphyDecember 17, 2018
Welcome to the third installment of our 4-part founder’s bootcamp miniseries. If you haven’t yet, go check part 1 with lawyer Nick Giannuzzi and part 2 with investor Andy Whitman.…
Jeff MurphyDecember 13, 2018
Ghee is officially having a moment. For those not yet in the know, Ghee is a filtered butter reduction, and a staple ingredient in traditional Indian cooking. It has a…
Jeff MurphyDecember 10, 2018
This week on Brand Builder, we seek the answer to one question - what makes great chocolate? After all, the ingredients are essentially the same for everyone. But all chocolate…
Jeff MurphyDecember 3, 2018
This is the second installment of our 4-part founder’s bootcamp miniseries. If you haven’t yet, go check the first episode featuring CPG super lawyer Nick Giannuzzi. Our goal with this…
Jeff MurphyNovember 29, 2018
This week on Brand Builder, you’re going to hear us roar. Well... ok, you’re going to hear from ROAR Organic CEO & President Roly Nesi. And he's got a lot…
Jeff MurphyNovember 26, 2018
Welcome to the first episode in our Founder’s Bootcamp series - a conversation with CPG super lawyer Nick Giannuzzi. We obviously talk to a lot of founders on this show,…
Jeff MurphyNovember 19, 2018
Welcome to the first episode in our Founder’s Bootcamp series - a conversation with CPG super lawyer Nick Giannuzzi. We obviously talk to a lot of founders on this show,…
Jeff MurphyNovember 15, 2018
CULVER CITY - October 12, 2018 - SnackNation Ranks Third out of 100 in Los Angeles Business Journal's Annual List
Jeff MurphyNovember 15, 2018
This week we’ve got Adam Deremo, founder & Managing Partner of AWAKE Chocolate. Launched in 2012, AWAKE make great-tasting caffeinated chocolates. They’re all about providing consumers with a quick, easy…
Jeff MurphyNovember 12, 2018
This episode is all about Ugly Drinks, the UK’s first flavored sparkling water brand with no sugar, no sweetener and no calories. They’ve become a smash hit across the pond…
Jeff MurphyNovember 5, 2018
Brand Builder was the exclusive podcast on the floor at this year’s WORLDZ Summit - a global event that unites tomorrow’s leaders with CEOs, CMOs & cultural icons to create…
Jeff MurphyNovember 2, 2018